Building
the Future

GEORGE WU'S PORTFOLIO

Hi! As a designer (fmr Google), I find it important to think about not just where technology could take us, but where it should.

This applies whether it means pushing new features into Google Maps;  creating AI-driven retail experiences at Caper (acq. Instacart); freelancing for over 20+ orgs  working on UX/UI, development, and motion graphics for mobile/desktop, AR/VR, and conversational interfaces. I also love  giving back by teaching design to my students!

Selected Projects

Google - Immersive View

Next-gen Features in Google Maps
UI/UX, Motion, UXR, Marketing, Design Systems

Smart Cart - Caper  (acq. Instacart)

Smart Shopping Cart
Research, Product Strategy, UI/UX, Design Systems, VR

A Healthier AR Future

Visualizing Augmented Reality in the Home
AR, VR, UI/UX

Caper (acq. Instacart) - Autonomous Retail

AI-Driven Self-Checkout
Research, Product Strategy, UI/UX, Hardware Prototyping

Ad Campaign Dashboard

Web/Mobile - Redacted Client
UI/UX

Samsung - Digital Store + VR Experience

via Bruce Mau Design
Product Strategy, Art Direction, UI/UX, VR

"3rd Space"  (w/ Toronto Public Library) - Voice UX

as featured on Product Hunt
Product Management, Conversational UX, Research, Code, Sound

Kiwi Interactive/Wearables

Art Direction, UI/UX, Code

Samsung - Digital Catalog

via Bruce Mau Design
Origami Prototyping

League - Simplifying Insurance

Health Insurance for a New Generation
UI/UX

Reforges

Democratizing Drone Deployment
Product Strategy, UI/UX, Motion

Influitive

Mobile
UI/UX, Motion

League - Design System

Health Insurance for a New Generation
Design Systems

Dribbble UI

More to be added soon!
UI/UX

Maide (YCombinator)

Product Strategy, UI/UX, Motion, Graphic

Platypop - Motion Templates

Business, Art Direction, UI/UX

Tilt (acq. Airbnb)

Motion, UI/UX

Universe (acq. Ticketmaster)

Motion

Extreme Startups (now Highline Beta)

Art Direction, UI/UX

Agenda

Product, UI/UX, Motion

Kano

Interactive Music
Product Strategy, UI/UX, Motion

Umbra LED Lighting

Product

Swivel - Umbra Concept

Product, UX

Contact